Reviews arrive two ways: written directly on RATED. by registered customers, or imported from a brand’s own verified store reviews, in which case they are labeled as imported and keep their original publication dates. We do not copy review text from other review platforms.
Nothing publishes automatically. Every review and every proposed brand is read and approved by a moderator first. Reviews are rejected for spam, conflicts of interest, off-topic content or personal attacks — never for being negative.
A brand’s score is the plain average of its approved reviews on a 1–5 scale, shown to two decimals, alongside the full rating distribution. No weighting, no decay, no paid placement. The score and the markup search engines read come from the same figure.
Where a brand has a substantial review presence elsewhere, we may quote that platform’s aggregate score as a cited fact — source linked, retrieval date shown. External figures are never blended into RATED. scores.
Brands and reviewers can flag factual errors or identity issues at hello@rated.fashion. Verified corrections are applied promptly and noted where material.